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Simple Guide to Wedding Dress Color: Meanings & Magic

Published Wednesday, Feb. 12th, 2025


Close up of several women at a wedding wearing different colored dresses
(Photo: ozgurcankaya / iStock)

What do different wedding dress colors represent? Take a look at the symbolism & magical meaning of colors 

 

What we wear can say a lot about us, and this is never more true than on your wedding day! 

 

Your wedding dress can reveal a lot more than just your fashion sense or aesthetic – it’s a stylish reflection of your personality, values, culture, and even your desires for the future. The silhouette and neckline you choose, the fabrics and embellishments, even the length! All of these details hint at who you are: the individualist, the trendsetter, the easy-going optimist, or maybe the hopeless romantic. 

 

Related: 5 Great Reasons to Ask a Friend to Officiate Your Wedding

 

But the most powerful message you send might be with the color of your wedding dress. Color carries powerful symbolism and meaning across cultures and throughout centuries of wedding traditions, and can even be magical! In some spiritual practices, like a Pagan or Wiccan wedding, wedding dress colors can invoke specific intentions with energetic or spellcasting powers – a part of witchcraft called color magic, or color magick. In this case, the color of your clothing can be used to draw certain things toward you, or keep certain things away.

 

What to consider when choosing your wedding dress color

 

Whether you believe that colors hold magical or energetic properties, or simply love the beauty and symbolism of color on the wedding day, it’s important to put some thought into the color (or colors) of your wedding dress.

 

Depending on your personal tastes, you might consider factors such as skin tone, body type, season of the year, venue, cultural traditions, budget, and wedding theme when choosing which color to wear. 

 

You may also consider the meaning and symbolism of colors to help you decide! We’ll take a look at the most popular wedding dress colors below to help you make the best choice for your big day.

 

 

Close up of a bride in blue wedding dress and groom in blue suit

Color can convey powerful symbolism, especially when it comes to the color of your wedding dress. Consider the meanings below! (Photo: ciseren / iStock)

 

 

Wedding Dress Color Meanings & Magic Guide

 

Below, you’ll find various astrological, spiritual / occult, magical, earthy, and astrological associations for each of the primary and secondary colors. Consider the symbolic aspects that are meaningful to you, and the type of ceremony you want to have.

 

  • Red: What does a red wedding dress mean? 

 

The color red is associated with the astrological sign Aries; the root chakra and grounding; The Hermit and The Moon (tarot); passion; courage; strength; love; health and vigor (lifeblood); and fire element. In some cultures, including India and China, red wedding dresses also symbolize good luck and prosperity.

 

Learn more: Red Wedding Dresses: Symbolism and Modern Meanings

 

 

Bride and groom pose on a cliff by the ocean

Red wedding dresses symbolize passion, love, and good luck. (Photo by Quang Nguyen Vinh)

 

 

  • Blue: What does a blue wedding dress mean? 

 

The color blue is associated with the astrological signs Aquarius and Cancer; the throat chakra and communication; The Empress and The World (tarot); clarity; the divine; forgiveness; calming; travel; the moon; and the water element. In some cultures, blue wedding dresses also symbolize loyalty, faithfulness, and stability.

 

 

  • Yellow: What does a yellow wedding dress mean? 

 

The color yellow is associated with the astrological sign Gemini; the solar plexus chakra and personal purpose; The Chariot and The Tower (tarot); abundance; confidence; intelligence; joy; the Sun; electricity, and the earth element. In some cultures, yellow wedding dresses may symbolize happiness and an easy-going nature.

 

 

  • Green: What does a green wedding dress mean? 

 

The color green is associated with the astrological sign Taurus; the heart chakra and emotional well-being; The Lovers and The Devil (tarot); connection to others; growth; healing; money; nature; fertility; plant magic; and the earth element. Green wedding dresses may reveal a connection to nature, and the desire for new beginnings and a harmonious future.

 

 

  • Purple: What does a purple wedding dress mean? 

 

The color purple is associated with the astrological sign Sagittarius; the crown chakra and spirituality; Strength and The Star (tarot); enlightenment; wisdom; independence; creativity; psychic abilities; and a balance of fire and water elements. Purple wedding dresses can also symbolize high social status, royalty, and luxury.

 

 

  • Orange: What does an orange wedding dress mean? 

 

The color orange is associated with the astrological sign Leo; the sacral chakra and emotional expression; The Hierophant and Temperance (tarot); pleasure; sexuality; desire; creativity, flowing abundance; and the fire element. Orange wedding dresses can also symbolize optimism, enthusiasm, and a bold sense of self.

 

 

Bride in an orange wedding dress

Orange wedding dresses are a unique choice symbolizing pleasure, abundance, and optimism. (Photo: MaximFesenko / iStock)

 

 

  • Pink: What does a pink wedding dress mean? 

 

The color pink is associated with the astrological signs Libra and Taurus; the heart chakra and unconditional love; The High Priestess and Justice (tarot); love; compassion; kindness; nurturing energy; and healing. Pink wedding dresses also symbolize romance, confidence, playfulness, and creativity.

 

Get inspired: 5 Reasons a Pink Wedding Dress Might Be Best

 

 

  • Black: What does a black wedding dress mean? 

 

The color black is associated with the astrological sign Scorpio; the earth star chakra and universal connection; The Emperor and Death (tarot); mystery; protection; security; grounding; banishing negative energy; and the water element. In Spanish, Scottish, and Finnish cultures, black wedding dresses were once the traditional choice for brides, as a symbol of loyalty until ‘death do us part.’ Today, black wedding dresses also symbolize independence, confidence, and nontraditional values.

 

Get inspired: 11 Black Wedding Dresses & Suits for Every Style

 

 

  • White: What does a white wedding dress mean? 

 

The color white is associated with the astrological sign Cancer; the crown chakra and higher wisdom; the soul star chakra and divine love; The Magician, The Wheel of Fortune and The Sun (tarot); clarity; spirituality; purity; honesty; new beginnings; light; and the metal element. In some cultures, white wedding dresses are a symbol of a bride’s innocence and purity, but most modern brides simply see white and ivory wedding dresses as symbols of marriage. 

 

 


 

Ask a Friend to Officiate Your Wedding, with help from AMM!

 

Friends can get ordained online with American Marriage Ministries to officiate your wedding ceremony. Click the link below to get ordained for free, and become an AMM Minister today. It only takes a few seconds!

Become a minister today!


 

More Ideas on What to Wear to a Wedding

 

 

Mature bride in a beautiful wedding dress standing on the beach with her eyes closed happily

Real advice on choosing the best wedding dresses for a second marriage. Click the link above to read more! 

 


 

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Jessica Levey
Jessica Levey

Lead Staff Writer & Illustrator

Jessica loves exploring the history and magic of ritual, the connections between people and places, and sharing true stories about love and commitment. She's an advocate for marriage equality, LGBTQ+ rights, and individuality, and is an ordained Minister with AMM. When she’s not writing or illustrating for AMM, she enjoys city hikes, fantasy novels, comics, and traveling.

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